Wednesday, September 03, 2014

Houzz Survey Surprising


A recent survey by Houzz has some surprising information: 

Forty-four percent of the home owners surveyed say they would like to do a complete overall of the décor of their homes, while 36 percent say they just want to refresh their existing décor.

What’s guiding their décor decisions? Personal style and comfort, the survey finds, while basing decisions on current design trends is a low influencer.

Younger home owners tended to say more often than older home owners that they wanted to get more “bold and dramatic” with their décor choices, such as incorporating wallpaper and brighter color schemes.

Among some of the survey’s findings:

  • White paint is the most popular wall covering.
  • Artwork is sprucing up more wall décor. One-in-five of home owners say they use art prints and original art to decorate their home’s walls.
  • Accent walls remain popular but are most likely to be reserved for the study/home office, followed by a kids’ room or the master bedroom.
  • Solids are the most popular fabric choice, followed by classics like stripes and florals. However, home owners under the age of 45 are more than twice as likely to use Chevron patterns than home owners over the age of 45.
  • Hardwoods are the most desired flooring throughout a home, but 38 percent of home owners also said they planned to add carpet in the master bedroom.
  • Nearly two-thirds of home owners are creating living rooms in the master bedroom by adding seating, a fireplace, or even a mini-fridge, the survey found. (If hanging out in the den, with a beer and the TV is a couch potato, could a person inhabiting a bedroom living room be a bed bug?)
  • Dining rooms are getting more use and attention. Nearly three quarters of home owners surveyed say they use their dining room on a weekly basis. They most want to decorate the dining rooms with rectangle tables in dark wood or glass tables, with seating available for up to six people.


No comments: